An adventure 90º North

Running on the frozen water of the Arctic Ocean

Supported by CBPLUS

CBPLUS partners with 90 Degrees North

CBPLUS is joining Seth’s journey to 90ºnorth, sharing his experiences and supporting him to raise awareness and funds for three charitable causes.

Ubuntu Pathways – helping children across South Africa to get access to better education. Cancer Research UK and Love Your Hospital – the dedicated charity of the Western Sussex Hospitals Trust.

Over the coming months we will be working closely with Seth, to create content, tell stories and bring you into the heart of the preparations and his epic race, in the frozen wilderness of the Arctic.

The North Pole Marathon is a legacy moment in his journey. CBPLUS is following Seth’s 90ºnorth adventure in order to inspire ourselves and others to challenge and to achieve but more than anything, to stay active!

Seth Wise

Seth is a 38-year-old husband and father who has always been a keen sportsman. A qualified personal trainer and group exercise instructor, he juggles professional fitness obligations alongside his full time role as a Commercial Partnerships Director at The Goodwood Estate, Chichester.

An avid runner and true competitor, Seth has completed 25 marathons to date, including a 100K Ultra Marathon. His drive and passion for endurance sports has also seen him complete two Ironman Triathlons.

Seth is no stranger to fundraising, founding the 2013 Be-Epic charity campaign which raised £15,000 for two UK based charities. In 2020/21 Seth is aiming to surpass this feat with his adventure into the extreme cold of the Arctic

The North Pole Marathon

The North Pole Marathon is the ultimate physical and mental challenge. An adventure like no other, an opportunity to test mental and physical limits on arguably the most extreme marathon course on the planet. A course that within our lifetime is likely to disappear forever. It is run entirely ‘on’ water, the frozen water of the Arctic Ocea, over the classic 42.195km (26.2 miles ) marathon distance. Times are totally unpredictable

Barneo Ice Camp is the name of the temporary base camp that is put in place for the North Pole Marathon. It is a unique complex on a drifting ice floe in the Arctic Ocean in the immediate proximity of The North Pole. The complex includes a runway and a tent camp constructed for a period of three weeks each April, where it also caters for scientists and explorers.